"Do you have a passion for helping others? Do you want to make a bigger impact in the world by taking that passion and starting your own nonprofit organization? You can do it and you can do it well! The key is to take that soul and idealism and combine it with the realism and strategy of the for-profit sector. Head and Heart: How to Run a Smart and Compassionate Nonprofit by Hillary Marotta, a 20-year nonprofit professional, walks new nonprofit leaders through the steps of establishing a nonprofit organization by marrying the ideas of big, giving hearts with successful business practices. Head and Heart will show you how to: determine if a nonprofit is right for you and your cause; work step by step to establish a legal, legitimate organization based on your passion to help others; begin fundraising, hiring the right people, and developing your mission, goals, and business strategy; create a strong, effective board; handle issues ranging from communication to effectiveness and efficiency, growth, succession, and everything in between; avoid the most common pitfalls and missteps; and much more!"--Amazon.com
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